Eurofarma Quiz

Overview

The Eurofarma Quiz Treasure Hunt app was developed as an interactive experience for on-site events, combining quiz mechanics with a location-based treasure hunt. Users engage with physical totems distributed throughout the venue, scanning them to unlock challenges, collect clues, and compete for rewards. The app was designed to blend educational content with light gamification, encouraging active participation and exploration during the event.

World & Level Selection

I designed a user-friendly and dynamic interface that guides participants through a sequence of puzzles and checkpoints, making the experience intuitive while sustaining engagement. The UI adapts to different stages of the treasure hunt, ranging from trivia-based questions to location-based triggers, using visual hierarchy and feedback to support fast comprehension and decision-making.

Special attention was given to microinteractions, transitions, and progression indicators, reinforcing user motivation and reward. The flow was structured to work seamlessly in high-traffic environments, with minimal friction and strong visual cues, making it easy for users of all ages to join in and stay engaged throughout the event.

E-mail

chb.mmk@gmail.com